Your brand comprises:
A workshop-driven process establishes your:
Your brand anatomy. It describes your corporate DNA and how that differentiates you as a team in your market.
Once your brand is clear, you can then look at the design of your corporate identity.
This is typically driven by desktop research and e-surveys to test the reality of your:
A gap analysis describing the difference between how you are seen and how you want to be seen, with recommendations on how to close that gap.
Indicative setup cost:
Indicative cost per survey:
Can also be handled with interviews.